India on The Move Essay Example | Topics and Well Written Essays - 500 words

India on The Move - Essay Example While this was attempted to be addressed through the, highly unpopular, forced sterilization program in the regime of Indira Gandhi during the 'emergency' years attention seems to have fallen by the wayside. The population continues to grow at a rate of 1.5% and India is expected to cross China by 2018. This is the result of higher birth rates coupled with increased life expectancy. At the root of the problem, however, lie poor literacy levels. Growth of the economy, to a large extent, is negated by the population rise and the number (and percentage) of people living below the poverty line continues to be at a staggering level of 44% of the population. The unemployment levels are also consistently high. With the unofficial figures estimating these to be above the 20% mark this indicates a lack of balanced growth. Since agriculture provides sustenance for more than 72% of the population, it seems obvious that this sector of the economy has been neglected at the cost of modernization in the more visible sectors like IT, manufacturing industry and services. Fractured and regionalized politics is perhaps the next biggest problem facing the country.

Essay Example | Topics and Well Written Essays - 1000 words - 81

Essay Example On the onset of the operating of the business demographically our target market is mostly women 25-40 years of age working full-time and earning above average income. We are planning to operate the company in the U.S and following are the strategies that we intend to apply. Our business is called â€Å"Holistically shredded†. We deliver total body and mind transformations via tailored personal training sessions, professional nutritional meal plans, naturopathy consultations and motivational support. Our business will be operating from Hard Candy gym at Sydney CBD. Legal form of ownership is sole trader as it is easy to establish. Our products and services include various personal training sessions, professional nutritional meal plans, and naturopathy consultations and also provide motivational support. Various recreational exercises including squat, leg extension, and others are major part of our products and services. We also frame various nutritional and diet plans for various people; these plans vary accordingly with the interest of individuals (Czinkota, 2012). Furthermore, we also facilitate our customers by motivating and encouraging them to follow their diet plans. We are having separate plans for such individuals to encourage them to follow their fitness and nutritional plans. The target market the health organization would aim at would be a various number of groups of people. One of these aggregations of individuals might be individuals looking to get thinner through legitimate practices and having great to guide them through their weight reduction travel. The other target business sector might be individuals looking to prepare and increase muscle estimate and in addition bulky quality. The other assembly of individuals might be lady, men and adolescents that are searching for great cardio sessions with a qualified mentor. The recreational center will expect to give these assemblies of individuals with the offices and great

Effect Of Technology On The Publishing Industry Media Essay

Effect Of Technology On The Publishing Industry Media Essay > The publishing industry is an industry which is segmented into the book, newspaper and magazine industry. The publishing market is not simply a business. The products made in the publishing industry have a huge impact on the socio-political and cultural environment, for instance in education systems. Additionally, due to the increased popularity of online resources and e-books the publishing market is facing higher levels of competition. Competition in the publishing industry is affected by consumer spending which is strongly related to economic growth and employment levels (Datamonitor, 2010). Because of the higher levels of rivalry caused by the introduction of new technologies, such as printing on demand, e-books and online newspapers, society often claims that the publishing industry is dying. While it is true that the publishing industry is undergoing a digital revolution, this revolution should be seen as a new opportunity, not as the end of the publishing industry. The purpose of this paper is to discuss the effects of technology on the publishing industry. First, the technological changes in the publishing industry will be examined. In this paper we focus on e-books and online newspapers. This will be followed by the consequences of new technologies on supply and demand. Finally, the answer to the question whether the new technologies are substitution or complementary goods will be discussed. 2. Changes Ronte (2000) stated that technology has had and still has a dramatic effect on the publishing industry. Technologies currently shaping the publishing industry include: online newspapers, printing on demand and e-books. Digital technology is important for several reasons. First of all, digital technology has no boundaries in geography and time. Books, magazines and newspapers can be published, marketed, bought and read anytime and anywhere. Second, the power that came from physical distribution has disappeared. Retailers or salespeople cannot influence buying and selling behavior as they did before because traditional printing is no longer the only way to have content published. Third, distribution of electronic copies of books is free and therefore marginal costs of producing an additional book or journal are zero. The fixed costs, however, will increase because making digital publishing possible high investments in the installation of a network should be made. Furthermore, unique co ntent acquires more importance. Aspects such as the speed of digital distribution and exclusive access are more valuable to customers. Finally, the next generation, who are educated on computer, will use the new technologies more often (Ronte, 2000). 2.1 E-books Electronic books are defined as: A digital object with textual and/or other content, which arises as a result of integrating the familiar concept of a book with features that can be provided in an electronic environment. E-books typically have in-use features such search and cross reference function, hypertext links, bookmarks, annotations, highlights, multimedia objects and interactive tools. (Carreiro, 2010, p.221) The invention of e-books is an opportunity for the publishing industry to revitalize. The e-book market is still in its growth state and thus can revive the publishing market. The fact that a publisher can never be out-of-print and the publishing industrys traditional supply chain will be faster and shorter are other advantages of e-books (Carreiro, 2010). This results in lower costs, which in turn results in higher profits for publishers and authors, which can lead to lower prices for readers. On the contrary, digitalization goes together with piracy. As in the music and film industry, publishers of e-books risk that their books are copied and illegally spread on the Internet. E-books can be protected from piracy by both encryption and compression. For instance by a digital object identifier (DOI): an initiative of the publishing community for protecting its assets in the digital environment (Carreiro, 2010, p. 225). 2.2 Online newspapers The introduction of online newspapers is another change in the publishing industry. Most of the newspapers, local and national, offer nowadays both a traditional printed and an online newspaper. Despite of the question whether online newspapers are substitutes of print papers or not, which will be addressed in the next section, an on-going discussion is online pricing: should newspaper publishers set a price for online newspapers? Online newspapers have often extensive content-sharing characteristics. The print edition is often the primary source for the online edition. The fact that similar or identical information is published in two formats fostered the industrys concern about the negative impact of offering free content online on the print editions subscription base (Chyi Lasorsa, 2002, p. 94). This effect is called the cannibalization effect. Publishers are afraid that offering free content online may cause a decrease the demand of the print edition because of the subscription base. Therefore, many online news sites initially charged a subscription fee for online news access but most failed. The advertising model followed, but only with limited success (Chyi Lasorsa, 2002). Gentzkow (2007) also found that introducing online pricing causes a decrease in demand of online newspapers. People seem to prefer reading a printed newspaper over an online newspaper if an online price is charged. Gentzkow (2007) suggests not setting an online price when the advertising market is favorable. The welfare benefits of the online newspaper outweigh the costs. 3. Supply and demand The law of supply and demand rules books as tangible product. Changes in demand or supply will lead to an increase or decrease in the market equilibrium price and quantity. Factors that cause a shift in demand are: a change in price of complements or substitutes, a change in income or a change in preference. The supply curve shifts as a consequence of changes in costs of input, new technology or an increase/decrease in the number of suppliers (McDowell, et al., 2009). To be more specific, factors that influence the e-books demand are technology, cost, user friendliness, and privacy (Carreiro, 2010). The better developed these factors are, the higher the demand and, if supply remains the same, the higher the market equilibrium price. However, the demand of traditional printed books and newspapers decreased due to new technologies such as e-books and online newspapers. Thus, for the publishing printing industry the market equilibrium price lowered. The decrease in the demand of traditi onal printing can be explained by the substitution effect which is discussed in section 4. 4. Substitution and complementary effects 4.1 E-books To answer the question, e-books are no clear substitutes for the traditional printed books. The substitution effect can be explained as the change in the quantity demanded that results because buyers switch to substitutes when the price of the good changes (McDowell, Thom, Frank Bernanke, 2009, p.67). In other words, when goods are substitutes, in this case printed books and e-books, when the price of e-books increases, the demand of printed new books increases, and vice versa. This is partly the case in the publishing industry. The publishing industry treats the e-book just as another format, releasing the same titles in hardcover, book-on-tape, and e-book at the same time (Gall, 2005, p.27). It is important to decide whether it is useful to publish a book in e-book format. Childrens books, for example, will always remain paper-based, as young children are unlikely to handle computers (Ronte, 2000, p.19). On the other hand, academic articles, other reference works and course catalo gues are very suitable to be published as an e-book. In this case, e-books are substitutes for printed books. In the article Dispelling Five Myths about E-books, Gall (2005, p.27) notes that the e-book will be an electronic savior of text, replacing the printed word in the same way as the printed word replaced oral traditions. This is true and agrees on the fact that pleasure readers will prefer a printed book. Thus, paper based books will not become extinct because e-books nowadays only substitute scientific books and sources. 4.2 Online newspapers Disagreement exists whether online and print newspapers are substitute goods. Chyi and Lasorsa (2002) found that about one half of the online users also read the print edition (55% for the Wall Street Journal Interactive, 42% for USA Today and 41% for the New York Times on the Web). The simultaneous use of print and online newspapers suggests that to some extent print and online products complemented each other. Two goods are complements in consumption if an increase in price of one causes a leftward shift in the demand curve for the other (McDowell, et al., 2009, p.79). In other words, online and printed newspapers gain from each other. Thus, if the demand for online newspapers increases, the demand of printed newspapers increases too. Furthermore, Chyi and Lasorsa (2002) found that almost 80% prefer the print format, whereas only 20% would prefer the online edition. The online edition is more likely to be read by younger people. Gentzkow (2007) also researched on the complementarit y of online newspapers. Gentzkow used the Washington Post and post.com for his research. In contrast to Chyi and Lasorsa, Gentzkow (2007) found that print and online newspapers are significant substitutes. Theoretically, the degree of product substitutability is defined by cross-price elasticity of demand, the percentage change in demand for one good divided by the percentage changes of a related good, other things being equal (Chyi Lasorsa, 2002, p.95). A $0.10 (33 per cent) increase in the price of the Post would lead to an increase in post.com readership of 8,358 (2 per cent) (Gentzkow, 2007). This indicates that post.com and the Post substitute each other. 5. Conclusion In conclusion, technologies that have an effect on the publishing industry are e-books, online newspapers and print on demand. In this paper only e-books and online newspapers are discussed. One of the effects of these new technologies is that the boundaries in geography and time have disappeared. Furthermore, the marginal cost of producing an additional unit is zero and the uniqueness of books, magazines of newspapers has a greater importance than before. Supply and demand in the publishing industry has changed because of the introduction of new technologies. The demand of traditional prints decreased, which results in a lower market equilibrium price. This can be explained by the substitution effect. However, there is a lot of disagreement whether e-books as well as online newspapers are substitutes for the traditional printed books and newspapers. E-books are substitutes concerning research information, such as academic articles. On the contrary, people who like to read books in t heir leisure time will not replace the traditional book for an electronic version. For online newspapers researchers hold the same disagreement. Gentzkow describes online and printed newspapers as perfect substitutes, whereas Chyi and Lasorsa found that electronic and traditional newspapers are complements. Because of the fact there is no clear evidence that new technologies substitute the traditional versions, it can be concluded that the print book or newspaper will always exist and that the publishing industry, fortunately, is not dying.

Signs of Racism by Rajiv Kapur :: Race Racism

Signs of Racism by Rajiv Kapur Signs of Racism offers a glimpse into what racism means today. Historically, racism was more prevalent, more obvious, but actually less disparaging to the victim than it is today. You see, SoR underlines the fundamental reasoning that quiet, subtle jabs with racist remarks are more pestilent. The subjugated can overcome overt oppression because none 'can respect his oppressor.' Kapur offers us a number of examples of what the signs of (subtle) racism are; many of which may not be obvious to readers. SoR provides proof that the antagonistic sentiments of racists are due in part to not one, but several factors - each offering a very convincing argument. Kapur provides signs that at first may appear benign, are actually deeply motivating factors of malevolence to people of other races. SoR makes it quite clear to all, that racists do not feel compassion for members of the race which they are displaying their 'subtle' partiality. Racism is shown to stem from an individual who needs to maintain (albeit, an imaginary) position of supremacy. A racist will use all means possible to subjugate the victimized race. A racist feels no remorse or sympathy for the impact his racist actions have on the victimized. The overall aura of all the signs projects a racist of hatred and heartless sensibilities. SoR is not an impartial piece of literature. Kapur provides us with the views of a person afflicted by subtle racism. Consequently, we see the views of the victim and not the racist expressed. This position is espoused by the majority of the world, and so is readily accepted. (That might be an interesting concept for a book, though - Hatred of the Bigot.) This partiality does not impair his writing, however. On the contrary, the lifetime reality Kapur was familiar with (covert racism) supports his subjective reasoning. The description (or rather, oblique explanation) of a racist was also emphasized in SoR - a racist is a racist regardless of 'religion, intelligence, cultural level, social status, benevolence towards members of their own race or social motivation.' The stereotype of a racist is abolished. Kapur argues that racists come from all races and

Role of Media in Changing Our Culture and Society

There is an old saying†Man is a social animal†, which means beyond other requirements such as food and shelter, man has another fundamental need and that is, need of communication with each other. The urge of communication is a basic one and in our contemporary civilization, it has become a necessity for survival. In order to facilitate communication, man has established several means which have developed from time to time such as sending messages, letters, telephone and telegraph and these all assist in providing connection between people even with those who are at far distant places. In the present era, the means of communication have evolved into a very advance phase and are now collectively called â€Å"Mass Media†. So How Do We Define Media? Media is actually an art of transmitting information, ideas and attitudes from one point or person to another. When an individual communicates to the other, this may be through use of gestures like passing on smiles when happy or in a good mood, frowns when showing a displeased expression, or selection of our words or tone while speaking depending on the feelings within us. In either case we want to select the most effective ways to communicate exactly what we intend. However, communication among a large number of people or society is not as simple as with individuals, but it’s far too complex. Information or news that is important to a mass of people may not be passed on to them from individual to individual. This must reach many people at the same time and also effectively. Such as the forecast of a storm to warn one whole city to take immediate measures cannot be passed on individual to individual since time factor is important. This may be done through newspapers or television or both. Or if some product is to be advertised, it has to be conveyed collectively to a mass that again may be done through radio, television or newspapers. These technological means of communicating information or news collectively to a large number of people is therefore called â€Å"Mass Communication†. Impact of Media on Culture A culture comprises of the language, habits, beliefs, religion, dresses, foods etc. in a particular region and the media has a direct and significant effect on it since it is undoubtedly an influential aspect in modern day society. As technology has become very much advanced now, media touches all types of people in various forms such as radio, televisions, newspapers etc. and the society also depends on it in order to get informed on the events taking place all over the world. Media touches every aspect of life. This includes not only the events going on around the world, but also the developments and progress, education and employment, the political situations in a country, the socio economic issues of a region, marketing of products, health and beauty, fashion and styles, violence and the issues of behaviour of youth verses older generation etc. All these when conveyed to a society by printing, broadcasting or telecasting in the form of news or highlights or discussions do have a direct impact on a society and its culture which gains its leverage depending upon the integrity of the information conveyed. An example is the talk shows that are telecast on around all news media. Every day we watch such programs where our politicians are invited to discuss over current affairs. Either the case is of cheating or undue spending of public funds by influential people or the use of their unauthorised powers, almost all the current affair programs end after hot discussions without reaching to a logical conclusion since the participating opponents would never let know what the truth is. This is because the opponents come fully equipped with whipping words that lashes away the possibility of revealing the truth by anyone who tries to speak out. Therefore despite of the whole matter already known in black and white, the facts reach to the public completely distorted. As a result, no issues of common people are solved which causes heightening of anger, hatred and frustration in public which in turn increase the criminal activities since law and order and justice seem to be unavailable. The question therefore remains: whether the information conveyed is unbiased and untarnished? This then depends upon the people within society to sort through the many bits of information fed to them in order to filter out what actually the truth is. Also one can see that media may contribute to a society’s culture both positively and negatively. On one hand there is lot of rubbish that is watched on media every day. Children watch movies which show too much violence and stuff exhibiting unethical actions, words and language. These are in general furnished with murder stories, use of drugs, smoking cigarettes, using abusive language in everyday life etc. These preach school goings and youth how to earn more without doing much and how to behave wrongly with parents and the society. Such a material only communicates new generation how to be demoralised. To watch such movies has become a today’s tradition which is acting like slow venom that is damaging and killing the moral character of our society. On the other hand, making available appropriate educational programs on television and publishing good informative magazines for children may provide safer environments that may aid children and provide their parents tools to implement moral values that are need of the present time. Such programs should be full of general and technical knowledge so that it may inculcate a desire in the new generation to learn more. Advertising is another aspect of media that affects society very much. This is an important social phenomenon which stimulates consumption of every day changing products, enhances economic activity and alters life styles of people. Consumers are confronted with extensive daily doses of advertising through multiple media. With the continual attack of marketing media, it is for sure that it affects our individualism and society as a whole. Sometimes it is surprising to note that how consumer’s minds can be moulded with changed opinions. It is due to this advertising that brands have acquired more importance over usage of items these days. An example is the frequent use of hair dye among our youth who want to have change in looks since looking the same every day is boring. Also it seems that priorities of public change with the way products are displayed through ads. Earlier soft drinks were considered health hazard but now the sports superstars as models in the ads of soft drinks easily convince their viewers to consume it regularly despite being harmful to health. Also in various ads of cigarettes, masculine characters are shown performing heroic acts which encourages and misguides our youth to develop habit of smoking since it will make them courageous and powerful. Media has also a great role in changing fashions and designs. Though this is a social activity and is acceptable however, it shall be in permissible limits of our culture. Unfortunately with the increase in exposure of western media which has blended in ours, unethical dress fashions have also intruded into our culture which is affecting the new generation and causing significant harm to the overall society. Conclusion On the whole, we conclude that everything may have its good and bad effects depending upon how it is used. Media may play both negative and positive roles in changing a culture and society. Although media should be free and independent, however there shall be some ethics/ moral standards with proper rules and regulations which shall be followed by mass media so that it may contribute a dignified role in formation and development of a healthy society.

Learning †teacher Essay

Good afternoon everyone, today I am going to talk about education. Education has many affects but how does education affects our lives. Education affects people by opening them up to new ideas, thus broadening their thinking. As for example, A degree can also broaden opportunities in the job market. Sometimes education can change what you believe, if you find new truth and need to fit it into your worldview. As long as a person is careful to actually examine the information that is presented, and not just blindly accept anything from any source, education usually improves lives and minds and offers us more opportunities and possibilities. The education for society can be different, due to the fact that various types of education and learning methods and assumptions affect me and others in many different ways. An important key role in our life by far is education, because so far it has given me a different perspective of life. A well-known Greek Philosopher named Plato once said that the direction in which education starts a man will determine his future in life. He literally means the type of education we chose to follow or have leads to us becoming that. So far in my journey of life it has opened and shown my eyes to a lot to see in this world. Education has given me the chance to learn and discover new things around me; in addition it has taught me to believe about life. Education has made me who I am today, and will have a huge impact in my future to come, because it will determine how I will live. It has given me a picture and sense on what I can achieve and do in life. My education started at a very young age, just like most people start theirs. My first mentors and teachers were not from elementary school, but they were my own people that raised me from home. The education I received to this day has made me a better decision maker about life’s big questions. Nelson Mandela best said that education is the most powerful weapon which can be used to change the world. What Nelson Mandela is trying to mean is that education is the answer to move forward in life. I totally agree with Mandela on that.